Requirements
Using this requires either PostHog Cloud with the data pipelines add-on, or a self-hosted PostHog instance running a recent version of the Docker image.
You'll also need access to the relevant Reddit Ads account.
Installation
In PostHog, click the Data pipeline tab in the left sidebar.
Click the Destinations tab.
Search for Reddit Conversions API and select the destination.
Find your Reddit Ads Account id on the Reddit Ads dashboard.
- Click the business name in the top-left
- Click the copy icon next to the Account ID
Back in PostHog, add the Account ID to the destination configuration.
Create a Reddit Conversion Access Token
Back in PostHog, add the Conversion Access Token to the destination configuration.
Set up your event and property filters to remove unnecessary events. You only want to send events that are conversions. Filter out unrelated events or ones missing required data.
Press Create & enable, test your destination, and then watch your conversions get sent to Snapchat Ads.
Configuration
| Option | Description |
|---|---|
Reddit Ads account IDType: string Required: True | The ID of the Reddit Ads account that the conversion event belongs to. Your account ID may or may not contain the t2_ prefix. |
Conversion Access TokenType: string Required: True | You must obtain a Conversion Access Token. |
User parametersType: dictionary Required: False | Map of Reddit user parameters and their values. Check out this page for more details: https://business.reddithelp.com/s/article/manual-conversion-events-with-the-reddit-pixel |
Event TypeType: string Required: True | Check out this page for possible event types: https://business.reddithelp.com/s/article/manual-conversion-events-with-the-reddit-pixel |
Event parametersType: dictionary Required: False | Map of Reddit event attributes and their values. Check out these pages for more details: https://business.reddithelp.com/s/article/manual-conversion-events-with-the-reddit-pixel and https://business.reddithelp.com/s/article/about-event-metadata |
FAQ
Is the source code for this destination available?
PostHog is open-source and so are all the destination on the platform. The source code is available on GitHub.
Who maintains this?
This is maintained by PostHog. If you have issues with it not functioning as intended, please let us know!
What if I have feedback on this destination?
We love feature requests and feedback. Please tell us what you think.
What if my question isn't answered above?
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