Used At
01
It all starts with event autocapture
PostHog autocaptures events and user behavior in your mobile or web app.
02
Understand how traffic really flows through your app
Know the pageviews and actions of every user in your app or on your website.
03
Visualize product trends and retention
Powerful analytics to really understand what your users are doing and how to keep them coming back.
04
Watch how real users use your product
Watch back sessions from real users to track down bugs faster and see where your customers get stuck.
05
Improve conversion rates
Visualize how users navigate through your app or website, and use metrics to understand what needs improvement.
Retention

Funnels
Paths
06
Use feature flags to test new ideas
Roll out new features to a few users first, randomly or based on their previous behavior or profile information.
Self-host PostHog with full data access
Huge user base? No problem. Eliminate the data protection risks and costs associated with sending millions of users' data to third parties.
PostHog versus Self-Build
Data Lake
Suitable for scalability
You own your own data
Resource-intensive
Requires technical knowledge
You have to build your own features
Diverts effort from your core business
Deploying Posthog
Suitable for scalability
You own your own data
Ready to use immediately
Regular updates
Feature-rich
Can be integrated with a data lake
PostHog for Enterprise
Self-managed
PostHog can be deployed in your cloud, for painless adoption and onboarding, with full underlying data access.
Unlimited volume
PostHog is built to scale. That includes our open core pricing model.
Support
PostHog's team can offer instance monitoring, updates and help with supporting integrations.