Affordable product analytics for everyone

Cloud Self-managed

$0forever

Ideal if you’re just getting started with your product

Capture up to 5,000 events/monthAll analytics featuresUnlimited tracked usersUnlimited team members90 day data retentionCommunity support

POPULAR

$29/month

Ideal for companies with more usage

Everything in Free, plus:Up to 500,000 events/month12 month data retentionEmail support

Customcontact us

Ideal for large companies with millions of users

Everything in Growth, plus:Capture unlimited eventsUnlimited data retentionDedicated supportSSO/SAMLExport to data lakes

All prices in US Dollars (USD), excluding taxes

We've got your back! Find product-market fit, completely free with a tool that does the legwork for you.

Cloud vs. self-managed

Cloud or self-managed? We'd love to help you find the option that's right for you.

Recommended if you want to get started right now. Start capturing events in under 5 minutes.
You don’t own or want to own your own technical infrastructure.We’ll handle everything for you.
You want an out-of-the-box secure solution.
You want to get automatic updates to all the latest features.

Recommended if you have large volumes of events or users (in the tens of millions).
If you have heavy compliance requirements on privacy or data handling (e.g. HIPAA, SOC2).
If your team has technical expertise and/or already manages your own cloud infrastructure.
You are concerned with browser privacy features, ad blockers or third-party cookie blockers.

What happens when I reach the maximum number of events in my plan?

Is there a free trial on paid plans?

What happens after the data retention period elapses?

Can I switch between the cloud and self-managed plans?