Overview
Workflows is currently in early beta. While in beta, workflows is free to use. See the overview page for the proposed pricing model.
We're always looking for feedback to improve workflows, please reach out to us directly in app.
Workflows is PostHog's no-code, drag-and-drop tool for building logic that automates processes or sends messages to your users. You decide how and when a process is triggered, who receives messages and when they're sent.
Workflows are made up of components that you arrange; triggers, actions, delays, audience splits, and PostHog actions. Every workflow starts with a trigger and ends with an exit, but you can add as much logic in between as needed.
Why use workflows?
- Leverage product analytics: Use PostHog events to quickly automate the right actions or send messages to the right people based on the actions they take on your site or app.
- No-code builder: Drag, drop, and publish quickly. Avoid brittle hardcoded API calls for example to Twilio or Mailgun.
- Composable CDP: Add any PostHog real-time destination to a workflow as a dispatch step.
Channels and platforms
Pricing
After our beta period ends, pricing will be based on how many real-time destinations you use and how many messages you send each month. You'll get 10,000 destinations or messages free each month, with discounts as your usage grows. We are constantly striving to make pricing the best possible and will start with the following tiers:
| Pricing tier thresholds (starting at) | Email unit charge | Push unit charge | Other destinations unit charge |
|---|---|---|---|
| 0 | $0 | $0 | $0 |
| 10,000 | $0.005 | $0.0015 | $0.00075 |
| 50,000 | $0.003 | $0.0009 | $0.00045 |
| 100,000 | $0.0015 | $0.00045 | $0.000225 |
| 1,000,000 | $0.001 | $0.0003 | $0.00015 |
| 10,000,000 | $0.0005 | $0.00015 | $0.000075 |
| 100,000,000 | $0.00025 | $0.000075 | $0.0000375 |