Booting the PostHog experience

Getting started with workflows

Workflows is in beta

Workflows is currently in early beta. While in beta, workflows is free to use. See the overview page for the proposed pricing model.

We're always looking for feedback to improve workflows, please reach out to us directly in app.

Design your first workflow

The workflow builder is a powerful, no-code tool for automating processes and sending messages to your users.

How to create a workflow in PostHog

There are many features to explore, but you can get a taste with this example:

Design and launch your first workflow

Explore workflow components

Workflows are made up of the following building blocks:

ComponentDescription
TriggersWhat starts the workflow. We let you start a workflow when an event is performed (e.g. a user signs up), or programmatically via a webhook.
DispatchesThe messages you send, mail, slack, SMS, webhook, or any PostHog real time destinations.
DelaysWait steps such as "wait 2 days" or "wait until condition is true."
Audience splitsTarget and split the users you message with more specificity or try a/b testing with random branching.
PostHog actionsChange a person's properties, or trigger other events, once a person reaches a specific point in your workflow.

Familiarize yourself with these components to explore the full power of the workflow builder.

Learn about workflow components

Create a messaging channel

Workflows is PostHog's no-code drag-and-drop tool for automating a process or delivering messages to your users. If you want to send your users a message you will need to use a preconfigured destination or configure a messaging channel yourself. This guide shows you how.

How to create a messaging channel in PostHog
  • Email

Configure your messaging channel

Cookbooks and recipes

We've created a few tutorials for common use cases to get you started:


Try the workflow builder

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