Lifecycle

Understand how your active users break down

Discover user lifecycle stages, highlighting those who have recently stopped being active or those who have just become active for the first time.

Lifecycle chart

Features

User lifecycle states

Track users through new, returning, resurrecting, and dormant states.

Lifecycle trends

Monitor how user lifecycle stages change over time.

Identify churning users

Spot users who are becoming dormant and at risk of churning.

Growth metrics

Track new user acquisition and resurrection patterns.

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