API product analytics installation

Send events via the API

Required

You can send events directly to the PostHog API from any programming language or platform that can make HTTP requests:

HTTP
POST https://us.i.posthog.com/capture/
Content-Type: application/json

{
    "api_key": "<ph_project_token>",
    "event": "[event name]",
    "properties": {
        "distinct_id": "[your users' distinct id]",
        "key1": "value1",
        "key2": "value2"
    },
    "timestamp": "[optional timestamp in ISO 8601 format]"
}

Person profiles

Optional

By default, events are sent with person profile processing enabled. To disable this for specific events, add the following property:

JSON
{
    "api_key": "<ph_project_token>",
    "event": "page_viewed",
    "properties": {
        "distinct_id": "user_123",
        "$process_person_profile": false
    }
}

Learn more

Read more about person profiles in our documentation.

Next steps

Recommended

Now that you're capturing events, continue with the resources below to learn what else Product Analytics enables within the PostHog platform.

Resource	Description
Capturing events	Learn how to capture custom events beyond autocapture
Identifying users	Associate events with specific users
Creating insights	Build trends, funnels, and retention charts
Group analytics	Track events at the company or account level

API product analytics installation

Send events via the API

Person profiles

Next steps

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