Pocket guide to
Context Warehouse
Congratulations, your business is generating data which means you have people using your product. By combining data from PostHog with external data from tools like Stripe, your CRM, or ad platform you can answer questions that neither tool could answer on its own.
Where to start
Getting started on your data journey? If you have a question about revenue, churn, or leads right now, Ask a quick question. Each has step-by-step instructions and a Skill to build an insight end-to-end.
Beginning to need more complex data modeling? Start with Long-term modeling. Warehouse foundations covers the view-vs-dbt decision every other Skill builds on.
Contents
Ask a quick question
- Which features drive revenue?01
- Which onboarding steps turn trials into paying customers?02
- Which accounts are ready to upsell?03
- What do customers do right before they cancel?04
- Do support tickets predict churn?05
- Are our biggest accounts our happiest ones?06
- Which channels bring customers who stick?07
- Which leads deserve the sales team's time?08
- Did the feature we shipped move revenue?09
Long-term modeling