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# Context Warehouse – Context Warehouse pocket guide

[](/pocket-guides.md)Aa

[](/pocket-guides.md)[](/pocket-guides/context-warehouse/features-drive-revenue.md)

Pocket guide to

# Context Warehouse – Context Warehouse pocket guide

Congratulations, your business is generating data which means you have people using your product. By combining data from PostHog with external data from tools like Stripe, your CRM, or ad platform you can answer questions that neither tool could answer on its own.

## Where to start

Getting started on your data journey? If you have a question about revenue, churn, or leads right now, **Ask a quick question**. Each has step-by-step instructions and a Skill to build an insight end-to-end.

Beginning to need more complex data modeling? Start with **Long-term modeling**. [Warehouse foundations](/pocket-guides/context-warehouse/warehouse-foundations.md) covers the view-vs-dbt decision every other Skill builds on.

## Contents

Ask a quick question

-   [Which features drive revenue?](/pocket-guides/context-warehouse/features-drive-revenue.md)01
-   [Which onboarding steps turn trials into paying customers?](/pocket-guides/context-warehouse/onboarding-conversion.md)02
-   [Which accounts are ready to upsell?](/pocket-guides/context-warehouse/upsell-ready-accounts.md)03
-   [What do customers do right before they cancel?](/pocket-guides/context-warehouse/pre-cancellation-behavior.md)04
-   [Do support tickets predict churn?](/pocket-guides/context-warehouse/support-tickets-churn.md)05
-   [Are our biggest accounts our happiest ones?](/pocket-guides/context-warehouse/value-vs-engagement.md)06
-   [Which channels bring customers who stick?](/pocket-guides/context-warehouse/acquisition-channels-retention.md)07
-   [Which leads deserve the sales team's time?](/pocket-guides/context-warehouse/lead-scoring.md)08
-   [Did the feature we shipped move revenue?](/pocket-guides/context-warehouse/feature-revenue-impact.md)09

Long-term modeling

-   [Warehouse foundations](/pocket-guides/context-warehouse/warehouse-foundations.md)10
-   [Revenue metrics](/pocket-guides/context-warehouse/revenue-metrics.md)11
-   [Conversion metrics](/pocket-guides/context-warehouse/conversion-metrics.md)12
-   [Activation metrics](/pocket-guides/context-warehouse/activation-metrics.md)13
-   [Product usage metrics](/pocket-guides/context-warehouse/product-usage-metrics.md)14
-   [Dimension tables](/pocket-guides/context-warehouse/dimension-tables.md)15

[‹ Return to bookshelf](/pocket-guides.md)[Which features drive revenue? ›](/pocket-guides/context-warehouse/features-drive-revenue.md)